Professional Salon Services Get a New Look as the Industry Enjoys Solid Growth
NEW YORK, March 26 /PRNewswire/ -- A new report from Packaged Facts, The Professional Salon Services Market in the U.S.: Beauty Salons and Barbershops, predicts steady growth in the personal care services industry, sweeping up almost $48 billion in 2007. Of the entire personal care services market, beauty salons and barbershops represented 67% of the revenue generated in 2007. Although growth was a bleak 2% for salons, they still collected $29.6 billion. Barbershops, on the other hand, had a tough year with revenue dropping 2%, settling at just $2.4 billion.
To keep stagnation at bay several trends are becoming apparent as professional salon services are diversifying to meet a wide range of customer needs and desires including: spa-like atmospheres to help relax and rejuvenate customers through holistic offerings, "green salons" incorporating natural and organic products into their service offerings and continued ingredient and product innovation. "The traditional face of the salon is changing; in fact, barbershops may soon become obsolete," comments Tatjana Meerman, Publisher of Packaged Facts. "Business owners are constantly re-inventing and differentiating themselves among the competition, such as sports-themed male spas, mobile hair salons and after-hour service salons. Since it is important to continuously attract new clients in this well penetrated market, some salons are trying behavioral targeting where ads are customized depending on a web user's searching habits."
The Professional Salon Services Market in the U.S.: Beauty Salons and Barbershops provides a complete analysis of the professional salon services industry in the United States with a special focus on beauty salons and barbershops. Using several key metrics the report presents the size and growth of the market as well as the drivers affecting it. Data on consumer spending, advertising and promotion and customer demographics are examined. In addition, selected key competitors are profiled. For further information on this report from Packaged Facts visit: http://www.packagedfacts.com/Professional-Salon-Services-1709701/
About Packaged Facts Packaged Facts publishes market intelligence on a wide range of consumer industries, including consumer goods and retailing, foods and beverages, demographics, pet, and financial products. Packaged Facts also offers a full range of custom research services. For more information visit http://www.packagedfacts.com/, or contact Jenn Tekin at 240-747-3015 or jtekin@marketresearch.com. First Call Analyst:
CONTACT: Jenn Tekin of MarketResearch.com for Packaged Facts, Web site: http://www.packagedfacts.com/
2008-03-26 16:43:02 0320600 PRNEWSWIRE
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