Ironclad Performance Wear Reports Fourth Quarter and Fiscal Ended 2007 Results and Financial Guidance for 2008

Net Sales for 2007 Increased 36.2% Over the Previous Year; Anticipates Continued Growth and Profitability in 2008

EL SEGUNDO, CA -- (MARKET WIRE) -- 03/31/08 -- Ironclad Performance Wear Corporation (OTCBB: ICPW), a leader in high-performance gloves and apparel, announced today the final audited results for fourth quarter and fiscal year ending December 31, 2007, and net sales guidance for fiscal year ending December 31, 2008.

The reported net sales for the fourth quarter of 2007 of approximately $5.3 million, an increase of 35.5% percent from the fourth quarter 2006 of $3.9 million. Full-year net sales for 2007 was approximately $13 million, representing a 36.2% increase from the 2006 net sales of $9.6 million. The reported a net loss for 2007 of approximately $3.9 million, compared to a net loss of $4.4 million.

"During 2007, Ironclad was successful in diversifying its sales channel to include significant penetration into the industrial market," said Ed Jaeger, President and CEO of Ironclad. "Combined with continued strength in the sale of our core glove line, we have been able to cushion any impact by the downturn in the construction & DIY markets, which now accounts for approximately 30% of our sales, while maintaining a healthy growth rate."

In addition to the 2007 financials, Ironclad released its revenue guidance for 2008, indicating that management expects Net Sales to be in the range of $15.7 million to $17.6 million, representing an increase of 20% - 34% over expected net sales in 2007. In addition to continued net sales growth, the company plans to achieve positive cash flow and profitability in 2008.

Mr. Jaeger concluded, "We expect to see significant sales growth in our domestic U.S. apparel line, leveraging the early traction we experienced in 2007; as well as growth in our international presence, where we are expanding both our glove and apparel sales. We are also penetrating new retail chains and introducing several new glove styles, including a highly anticipated cut-resistant glove for the industrial market."

Ironclad Performance Wear will hold a conference call to discuss 2007 financial results and 2008 guidance on Monday, March 31st, at 1:15 p.m. Pacific Time (4:15 p.m. Eastern Time). To participate in the conference call, interested parties should dial 866-452-2901 ten minutes prior to the call, then enter PIN 41345745. International callers should dial (1+) 706-679-4930 and enter the same PIN. If you are unable to participate in the live call, a replay will be available through Wednesday April 2, 2008 until 11:59 pm Eastern time. To access the replay, dial 1-800-642-1687 passcode 41345745. International callers should dial (1+) 706-645-9291 and use the same passcode.

In addition, the conference call will also be broadcast live over the Internet and can be accessed at www.ironclad.com. For those unable to participate during the live broadcast, the Webcast will be archived on these same sites for two weeks.

About Ironclad Performance Wear Corporation

Ironclad, which created the performance work glove category in 1998, engineers, manufactures and sells a comprehensive line of task-specific gloves and performance-fabric apparel. With its focus on innovation, design, advanced material science and durability, the company is leveraging its leadership position in the construction and industrial markets through an expansion into the cross-over action sports and outdoor enthusiast markets. Ironclad. Ironclad's products are available at hardware stores, home centers, industrial suppliers, lumber yards, and sporting goods retailers nationwide, and in Australia, Canada, Japan, Hungary, and the United Kingdom.

For more information on Ironclad, please visit the Company's Website at www.ironclad.com.

Information about Forward-Looking Statements

This release contains "forward-looking statements" that include information relating to future events and future financial and operating performance. Forward-looking statements should not be read as a guarantee of future performance or results, and will not necessarily be accurate indications of the times at, or by, which that performance or those results will be achieved. Forward-looking statements are based on information available at the time they are made and/or management's good faith belief as of that time with respect to future events, and are subject to risks and uncertainties that could cause actual performance or results to differ materially from those expressed in or suggested by the forward-looking statements. Important factors that could cause these differences include, but are not limited to: fluctuations in demand for Ironclad's products, the introduction of new products, Ironclad's ability to maintain customer and strategic business relationships, the impact of competitive products and pricing, growth in targeted markets, the adequacy of Ironclad's liquidity and financial strength to support its growth, and other information that may be detailed from time to time in Ironclad's filings with the United States Securities and Exchange Commission. For a more detailed description of the risk factors and uncertainties affecting Ironclad, please refer to the Company's recent Securities and Exchange filings, which are available at www.sec.gov. Ironclad undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

Ironclad Performance Wear Corp. CONSOLIDATED BALANCE SHEET December 31, 2007

ASSETS Current Assets Cash and cash equivalents $ 585,826 Accounts receivable net of allowance for doubtful accounts 4,327,616 Inventory 3,139,407 Prepaid and other 184,456 ----------- Total current assets 8,237,305

Property, Plant and equipment Computer equipment and software 253,657 Vehicles 43,680 Office equipment and furniture 128,465 Leasehold improvements 34,110 Less: accumulated amortization (219,517) ----------- Total property, plant and equipment 240,395

Trademarks, net of $6,467 of accumulated amortization 82,748 Deposits 12,366 ----------- Total Assets $ 8,572,814 ========== LIABILITIES & STOCKHOLDERS' EQUITY Current Liabilities Accounts payable and accrued expenses 3,438,054 Line of credit 2,309,321 Current portion of captial lease 1,642 ----------- Total current liabilities 5,749,017

Long Term Liabilities 0 ----------- Total Liabilities 5,749,017

Stockholder's Equity Common stock, $.001 par value; 172,744,750 million shares authorized; 30,064,060 share issued and outstanding 35,390 Additional paid In capital 13,934,051 Accumulated deficit (11,145,644) ----------- Total Stockholders' Equity 2,823,797 ----------- Total Liabilities & Stockholders' Equity $ 8,572,814 ========== Ironclad Performance Wear Corp. CONSOLIDATED STATEMENTS OF OPERATIONS December 31, 2007

Twelve Twelve Months Ended Months Ended December December 31, 2007 31, 2006 ------------ ------------ REVENUES Net sales $ 13,049,197 $ 9,581,210

COST OF SALES Cost of sales 8,047,454 5,967,566 ------------ ------------ GROSS PROFIT 5,001,743 3,613,644

OPERATING EXPENSES General and administrative 3,459,952 2,967,883 Sales and marketing 4,005,866 2,756,222 Research and development 502,729 340,589 Operations 788,997 531,083 Depreciation and amortization 74,739 40,369 ------------ ------------ Total Operating Expenses 8,832,283 6,636,146

LOSS FROM OPERATIONS (3,830,540) (3,022,502)

OTHER INCOME(EXPENSE) Interest expense (148,381) (104,575) Interest expense from warrants issued as financing cost - (256,188) Interest income 42,235 70,660 Unrealized gain (loss) on financings activities 18,230 (1,082,944) Loss on disposition of equipment (974) - Other income(expense), net 2,500 2,397 ------------ ------------ Total Other Income(Expense), Net (86,390) (1,370,650) ------------ ------------ NET LOSS BEFORE INCOME TAXES (3,916,930) (4,393,152)

PROVISION FOR (BENEFIT FROM) INCOME TAXES (847) 30,179 ------------ ------------ NET LOSS $ (3,916,083) $ (4,362,973) ============ =========== BASIC AND DILUTED NET LOSS PER COMMON SHARE $ (0.12) $ (0.17) ------------ ------------ WEIGHTED AVERAGE COMMON SHARES OUTSTANDING 31,615,394 24,961,749 ------------ ------------

Contacts:

Ironclad: Ed Jaeger CEO (310) 643-7800 X106

Silver Public Relations: David Silver (213) 488-6161

2008-03-31 18:08:13 0324081 MARKETWIRE