DemandTec Webinar On Loyalty, Optimization and Customer Relationships Set for May 13, 2008
Second in a series of webinars on customer facing strategies SAN CARLOS, Calif., May 8 /PRNewswire-FirstCall/ -- DemandTec, Inc. (NASDAQ:DMAN), a leading provider of on-demand merchandising and marketing software services for retailers and consumer products companies, will hold a webinar discussing tangible best practices for aligning a retailer's loyalty and optimization strategies to build stronger consumer relationships. The session, "How to Align Price and Promotion Optimization with Loyalty Initiatives for Long-term Customer Satisfaction," will be held Tuesday, May 13 at 2 PM EDT (11 AM PDT).
Marc Dietz, Vice President of Product Marketing at DemandTec, will cover the alignment of goals and objectives of loyalty and consumer engagement programs, coordinating and optimizing merchandising and marketing tactics to achieve company goals and defining and measuring for customer success. "Loyalty programs are a vital element of the go-to-market strategy for many retailers, as are price and promotion optimization. These two disciplines are each most effective when aligned with the other," said Dietz. "DemandTec is offering this webinar to foster a discussion of best practices on how to maximize the effectiveness of both."
The first in DemandTec's series of webinars addressing customer facing strategies was entitled "How to Use Price and Promotion Optimization to Win in Today's Economy," and is available in archive format on the DemandTec website. The session discussed the dynamics of today's economy and best practices in pricing and provided practical applications of price and promotion optimization to help win in today's market conditions. It also featured "Ten Ways to Use Price and Promotion Optimization to Win in Today's Economy."
About DemandTec DemandTec's on-demand software services empower retailers and consumer products companies to optimize merchandising and marketing decisions and collaborate in order to achieve their revenue, profitability and sales volume objectives. DemandTec (NASDAQ:DMAN) has managed more than one million trade promotion deals between retailers and their manufacturer partners. DemandTec customers include leading retailers such as Advance Auto Parts, Best Buy, Circle K Stores, Delhaize America, Giant-Carlisle, H-E-B Grocery Co., Monoprix and Safeway, as well as more than 100 consumer products companies. For more information, please visit http://www.demandtec.com/. DemandTec Safe Harbor This press release contains forward-looking statements regarding DemandTec's expectations, hopes, plans, intentions or strategies, including statements about future DemandTec product and solutions plans. These forward-looking statements involve risks and uncertainties, as well as assumptions that, if they do not fully materialize or prove incorrect, could cause our results to differ materially from those expressed or implied by such forward-looking statements. The risks and uncertainties include those described in DemandTec's documents filed with or furnished to the Securities and Exchange Commission. All forward-looking statements in this press release are based on information available to DemandTec as of the date hereof, and DemandTec assumes no obligation to update these forward-looking statements. DemandTec and the DemandTec logo are registered trademarks of DemandTec, Inc. All other trademarks are the property of their respective owners. First Call Analyst:
CONTACT: media, Cassandra Moren of DemandTec, Inc., +1-650-226-4690, Web site: http://www.demandtec.com/ NOTE TO EDITORS: Media is invited to attend the Webinar. Please register at http://www.demandtec.com/news/events.html.
2008-05-08 20:40:18 0357329 PRNEWSWIRE
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