LivePerson to Host Free Webinar on Search Engine Marketing and Optimization Strategies

Event to Feature Speakers from Leading SEM/SEO Firm

NEW YORK, May 15 /PRNewswire-FirstCall/ -- LivePerson, Inc. (NASDAQ:LPSN), a provider of online engagement solutions that facilitate real-time assistance and expert advice, today announced that the company will host a free live webinar, "SEO/SEM Optimization: Beyond Web Analytics, Interpreting Click Stream Behavior in Real Time" on May 21.

The free webinar will feature LivePerson and search engine optimization (SEO) and search engine marketing (SEM) specialists from BGT Partners, an award-winning interactive marketing agency.

Participants who tune in to the live event on May 21 will:
-- Learn how to monitor website visitors in real time to evaluate the
effectiveness of paid search, pay-per-click and online marketing
campaigns instantly
-- Hear how small and midsize business (SMB) organizations leverage
LivePerson's real-time visitor information features to analyze and
optimize their pay-per-click and online marketing strategies on the fly

The webinar will be broadcast live from 1:00PM to 2:00PM Eastern Time on Wednesday, May 21, 2008. To register for the live event, please visit http://solutions.liveperson.com/events/BGT_smb_webinar/.

To learn more about LivePerson's live chat and contact center for SMBs, please visit http://solutions.liveperson.com/sb/

About BGT Partners

BGT Partners is a global interactive marketing agency that helps companies strengthen their brand and business relationships through digital marketing and technology solutions. We have created interactive marketing solutions for clients such as Florida Power and Light, 2008 Beijing Olympic Committee, Ryder, Avaya, Sony, the Walt Disney World Company, and FedEx. Founded in 1996, BGT is headquartered in Miami, with offices in Chicago, New York, Los Angeles and Paris. BGT has earned the reputation as one of the Global 2000's foremost professional services firms. For more information on BGT Partners please visit www.bgtpartners.com.

About LivePerson

LivePerson is a provider of online engagement solutions that facilitate real-time assistance and expert advice. Connecting businesses and experts with consumers seeking help on the Web, LivePerson's hosted software platform creates more relevant, compelling and personalized online experiences. Every month, LivePerson's intelligent platform helps millions of people succeed online; more than 6,000 companies, including EarthLink, Hewlett-Packard, Microsoft, Qwest, and Verizon, rely on LivePerson to maximize the impact of the online channel. LivePerson is headquartered in New York City.

First Call Analyst:
FCMN Contact: ykim@liveperson.com

Source: LivePerson, Inc.

CONTACT: Younjee Kim of LivePerson, Inc., +1-212-609-4222,
ykim@liveperson.com

Web site: http://www.liveperson.com/
http://solutions.liveperson.com/events/BGT_smb_webinar
http://solutions.liveperson.com/sb
http://www.bgtpartners.com/

2008-05-15 09:16:59 0362615 PRNEWSWIRE