Leading British Identity Expert Enters US Market

LONDON, May 16/PRNewswire/ --

- Opens New York Office, Secures Major US Distribution Deal and
$5 Million of Extra Finance

Garlik, a leading international technology innovator and
identity expert, today took significant steps into the US market by opening a
New York office, securing an additional $5 million in funding and signing a
major distribution deal with Minneapolis-based CPP North America. CPP North
America, a market leader in life assistance products, boasts over 11.3
million customers across North America, Europe and Asia.

The US launch of Garlik comes as identity theft continues to
strike millions. Last year identity fraud affected 8.1 million Americans and
cost the US economy $45 billion.

Deploying leading edge semantic web technology, Garlik enables
consumers to find, understand and manage personal information that appears
online. Garlik's service is the world's first designed specifically to
counter the growing global threat of ID theft where fraudsters exploit the
wealth of personal information available online to manufacture identities
illegally. The partnership with CPP North America marks the first large-scale
deal in North America to distribute DataPatrol, Garlik's revolutionary debut
product.

Garlik, created by the founders of the world's first internet
bank Egg, has secured the additional funding to bolster their move into the
American market. Through the deal, Noble Venture Finance joins existing
investors 3i and Doughty Hanson in supporting the expansion into the US. This
financial commitment to Garlik's worldwide growth follows the success of its
DataPatrol business in the United Kingdom.

Tom Ilube, Garlik CEO, said: "Today marks an exciting step in
Garlik's development as the worldwide leader in protection against online
identity theft. The additional investment from 3i, Doughty Hanson and Noble
Venture Finance, and the partnership with CPP North America vividly
demonstrates Garlik's evolution, ready to expand beyond Europe across the
globe. With Garlik's Park Avenue, New York, office open for business, we are
well positioned to bring fresh ideas to the fight against ID theft in the
USA."

Dave Pearce, CPP North America Managing Director, added: "We
are thrilled to be entering into this partnership with Garlik, the market
leader in the fight against identity theft. By taking this step, we are
ensuring our customers and clients across America have access to state of the
art life assistance products, including identity theft protection."

DataPatrol defends and protects an individual's digital presence across
billions of web pages and it scours the deep web for critical personal
information such as credit cards and social security numbers that may have
been compromised.

About Garlik

Garlik, the online identity expert, is headquartered in London
and has a US operation based in New York City. The company was founded by
Mike Harris, founding CEO of Egg plc, former Egg CIO Tom Ilube and former
British Computer Society president Professor Nigel Shadbolt. As the first
company to develop a web-scale commercial application of semantic technology,
Garlik enables consumers to find and understand what personal information is
in the public domain about them and manage how their identities appear
online.

Garlik has appointed a panel of world-class ID protection and
technology experts to advise the business including Professor Wendy Hall CBE
from the University of Southampton, Sir Tim Berners-Lee, the inventor of the
Web, Simon Davies, director of Privacy International and Daniel Cooper,
renowned privacy lawyer with Covington & Burling. In January 2008, Garlik was
selected as a World Economic Forum, Davos, Technology Pioneer.

Garlik is backed by three of the UK's leading blue chip
investment firms, 3i, Doughty Hanson and Noble Venture Finance.

Garlik is headquartered in London and has a US operation based
in New York City.

About CPP North America, LLC

CPP North America LLC is a wholly-owned subsidiary of CPP Group PLC, a
leading international provider of assistance products and services with a
worldwide base of more than 11.3 million customers. Operating in Asia, Europe
and North America, CPP has a reputation for anticipating and responding to
customers' needs, and is committed to creating profitable partnerships across
each of the industries it serves. CPP Group's international headquarters is
located in York, England; its North American headquarters is located in
Minneapolis, MN.

Source: Garlik

For further information please contact Andrew Farmer or Sarah Davidson Band & Brown Communications, +44-(0)20-7419-7000 or andrew@bbpr.com / sdavidson@bbpr.com

2008-05-15 19:02:42 0363560 PRNEWSWIRE