Rentrak Theatrical Announces Final Box Office Results for Memorial Day Weekend

LOS ANGELES, May 27 /PRNewswire-FirstCall/ -- Rentrak Theatrical, a business unit of Rentrak Corporation (NASDAQ:RENT), today announced the final Memorial Day holiday weekend theatrical box office results for the four day period of May 23 through May 26, 2008 according to the company's Box Office Essentials(TM) theatrical box office data collection and analytical service.

The twelve top producing motion pictures for the holiday weekend, per data collected by Rentrak Theatrical include:

Rank Title Weekend Gross Locations

1 Indiana Jones Kingdom Crystal Skull $126,917,538 4260
2 Chronicles Of Narnia: Prince Caspian $29,810,163 3929
3 Iron Man $26,111,130 3915
4 What Happens In Vegas $11,363,713 3188
5 Speed Racer $5,727,202 3112
6 Made Of Honor $4,240,435 2393
7 Baby Mama $4,208,105 2158
8 Forgetting Sarah Marshall $2,269,775 1073
9 Harold And Kumar Escape From Guantanamo $1,163,460 750
10 The Visitor $940,037 270
11 The Forbidden Kingdom $556,015 487
12 Then She Found Me $462,453 150

Weekend of 05/23/2008 to 05/26/2008

(C) 2008 by Rentrak Corporation

About Box Office Essentials(TM)

Box Office Essentials provides each studio with password-protected, real-time, web browser-based and 24/7 access to data pertaining specifically to their movie release titles. A sophisticated toolset allows studio distribution executives to view and analyze the information at different levels of detail and across a multitude of attributes (by theatre circuit, DMA, time zone, etc.), enhancing their ability to make faster and better informed decisions. Additional features include online school calendars (K-12 and college), interactive release schedule and 24-hour subscriber support.

About Rentrak Corporation

Rentrak Corporation, based in Portland, Oregon, is an information management company serving clients in the media, entertainment, retail, advertising and manufacturing industries. The company's Entertainment Essentials(TM) suite of services is redefining media measurement in the digital broadband era. Entertainment Essentials provides customers with near-real-time, actionable insight into performance of content distributed over a wide variety of modern media technologies. Available by license or subscription, each Entertainment Essentials application allows executives to analyze detailed industry-wide and title-specific data to make decisions that enhance the bottom line and provide competitive advantage. For further information, please visit Rentrak's corporate Web site at http://www.rentrak.com/.

Contacts: Sallie Olmsted/Amanda Bartz
Rentrak Corporation
310-854-8124/8151

First Call Analyst:
FCMN Contact:

Source: Rentrak Corporation

CONTACT: Sallie Olmsted, +1-310-854-8124, or Amanda Bartz,
+1-310-854-8151, both of Rentrak Corporation

Web site: http://www.rentrak.com/

2008-05-27 19:04:20 0371131 PRNEWSWIRE