SocialMedia Networks VP of Marketing and Business Development Eddie Smith Chosen to Present at Under the Radar's Graduate Circle

MOUNTAIN VIEW, Calif., June 2 /PRNewswire/ -- SocialMedia Networks announced today that VP of Marketing and Business Development, Eddie Smith, will present at this year's Graduate Circle at DealMaker Media's Under the Radar Conference. Mr. Smith has been selected to represent SocialMedia Networks as an innovator in the social media landscape. They are the first company to solely focus on advertising in social media, acting as a seasoned guide with a team of experienced online advertising veterans.

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SocialMedia Networks offers cross-platform support to reach the broadest audience, leading to more installs, more impressions, more ad dollars and more revenue for advertisers. With new ad technologies based on demographic and relationship information, SocialMedia Networks delivers more relevant and engaging ads to social network users. Working directly with and understanding application developers, the team at SocialMedia Networks is able to foster relationships between application developers and advertisers to provide agencies with exactly what they need to engage audiences. Mr. Smith will share the successes and challenges SocialMedia Networks has seen over the past year within their advertising campaigns, the future of social media and how they are leading the way.

Under the Radar Conference showcases 32 early stage innovators in 8 different areas of social media and entertainment including video, gaming, and virtual communities. The Graduate Circle comprises a hand-picked group of companies that have "graduated" from being under the radar and are gaining major momentum. Most presenting companies are back for their second year, having grown immensely and are now making great strides in their respective industries. Although only launched in April of 2007, SocialMedia Networks was asked to take part in the Graduate Circle as they have quickly become the experts for inventing news ways for making advertising work within social media.

"The Graduate Circle goes one step further to showcase success stories -- companies that have made the leap from a startup to becoming an established force in the market," said Debbie Landa of DealMaker Media. "SocialMedia Networks represents this kind of force. They are the leaders in educating, managing and monetizing social media advertising for brands."

Mr. Smith will share how SocialMedia Networks works with developers to create innovative and engaging applications, and how advertisers are turning to SocialMedia Networks to reach coveted demographics -- young, savvy consumers who tend to shun traditional advertising outlets -- in ways that resonate with their specific interests and values. By using SocialMedia Networks, brands are seeing returns by leveraging the buying power and influence of not just its target audience, but their friends as well. Additionally, Mr. Smith will guide attendees through SocialMedia's process of building a successful social media campaign -- from creation, to promotion, to how users engage with these applications. Mr. Smith's presentation is at 1 p.m. PDT on the main stage at Microsoft Campus.

For more information about this event, please visit: http://undertheradarblog.com/graduate_circle.html

About SocialMedia Advertising Network:

SocialMedia Networks enables developers of social media applications to monetize their traffic by providing marketers with the ability to advertise within applications. The company had created the SocialMedia Advertising Platform, which currently delivers over 3B ads per month on over 5,000 applications running within Facebook, Bebo, Hi5 and MySpace. SocialMedia Networks has learned what developers and advertisers need first-hand, having internally produced hit Facebook applications such as FoodFight (throw virtual food at your online friends) and Happy Hour (send that friend a virtual cocktail), which have been installed by over 10 million consumers. SocialMedia Networks is based in Palo Alto and San Francisco, CA, with a seasoned leadership team that has been building businesses in the online advertising space for the past 10 years. Interested in joining the conversation? Please visit: http://www.socialmedia.com/

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Source: SocialMedia Networks

CONTACT: Hollis Guerra of blast! PR, +1-919-833-9975, ext. 14,
hollis@blastpr.com, for SocialMedia Networks

Web site: http://www.socialmedia.com/
http://undertheradarblog.com/graduate_circle.html

2008-06-02 17:25:25 0375303 PRNEWSWIRE