Loopt Receives Recognition With Award at BREW 2008

Company Wins Best Community/Social Networking Application Award

MOUNTAIN VIEW, Calif., June 2 /PRNewswire/ -- Loopt, a revolutionary social-mapping and communication service, announced today the service was selected as the Best Community/Social Networking Application at the BREW 2008 Developer Awards in San Diego.

Qualcomm's BREW(R) awards reward innovation in mobile entertainment. Each submission was evaluated by a panel of international industry experts based on criteria such as ease of use, originality, features, success or likelihood of success and overall "coolness."

"We are proud that Loopt was selected as the Best Community and Social Networking Application at the BREW 2008 Awards," said Sam Altman, CEO of Loopt. "It is gratifying to have experts in the wireless industry recognize Loopt and the hard work we've put into making the service an amazing experience for our customers."

Loopt shows users where friends are located and what they are doing via detailed, interactive maps on their mobile phones. The service helps friends connect on the fly and navigate their social lives by orienting them to people, places and events. Users can also share location updates, geo-tagged photos and comments with friends in their mobile address book or on online social networks, communities and blogs. Loopt was designed with user privacy at its core and offers a variety of effective and intuitive privacy controls.

"The Best Community/Social Networking category is designed to encourage social networking and help users communicate with each other, and the Loopt service really exemplifies what it means to leverage wireless networks for this growing form of communication," said Kathy Braegger, senior product manager and head of developer relations with Qualcomm Internet Services. "We congratulate Loopt for their deserving win in the BREW 2008 Developer Awards."

Loopt has formed partnerships with multiple wireless carriers including Sprint Nextel, Verizon Wireless and Boost Mobile. For more information about Loopt please visit http://www.loopt.com/.

Qualcomm and BREW are registered trademarks of Qualcomm Incorporated.

About Loopt

Loopt, based in Silicon-Valley and backed by leading venture capital firms Sequoia Capital and New Enterprise Associates, has created a revolutionary social-mapping service that changes the way friends connect, share and explore in the mobile environment. Leveraging the latest location-based technologies, Loopt automatically updates and delivers friend location maps, messages and alerts on mobile handsets and the Web. Loopt was designed with privacy considerations at its core and offers a variety of effective and easy-to-use privacy controls for subscribers. Loopt works with leading mobile, social networking, and online privacy and security organizations such as the Center for Democracy & Technology, Family Online Safety Institute (member, board of directors), Cyber Safe California (member, advisory board), ConnectSafely.org, Congressional Internet Caucus Advisory Committee, and Ponemon Institute. Loopt is also TRUSTe certified. For more information, please visit http://www.loopt.com/.

First Call Analyst:
FCMN Contact:

Source: Loopt

CONTACT: Amanda Sanyal of SutherlanGold Group, +1-650-520-5419,
amanda@sutherlandgold.com, for Loopt

Web Site: http://www.loopt.com/

2008-06-02 17:58:37 0375332 PRNEWSWIRE