i-mate(TM) Expands Into E-Commerce to Distribute Devices in North America

Ultimate 6150 & 8150 Available Immediately Through www.imate.com and Authorized Resellers Nationwide

REDMOND, WA -- (MARKET WIRE) -- 06/03/08 -- i-mate(TM), a global manufacturer of high performance Windows Mobile devices, today announced the launch of an online sales portal for its U.S. and Canadian customers that will make its Ultimate range of wireless devices available for immediate consumer purchase with full device management through i-mate's i-Q services.

"This is a significant growth initiative for the company that represents i-mate's new resurrection in the North American marketplace," stated Jim Morrison, CEO of i-mate. "We are here to stay and our post-sales support and remote device management capabilities bring an extra layer of personalization and security that differentiate our devices from other smartphones in the marketplace."

The Ultimate range offers high-end device specifications -- including video out that can drive video onto a large screen and HSDPA data rates that provide the fastest radio connection of any Windows Mobile device -- in a variety of form factors making them the mobile devices of choice for businesses and consumers seeking both functionality and style. The Ultimate range is powered by the Windows Mobile 6 operating system.

Following are a list of features that differentiate the Ultimate devices in the global smartphone market:

-- XGA Direct Video Out - one of the advanced and exclusive features of the Ultimate devices is direct video out, which connects with projectors and LCD monitors. The 6150 & 8150 feature XGA outputs to offer 1024x768 display resolution, allowing users to present Microsoft Office applications and videos directly from their Ultimate device onto a secondary display -- without any need for a laptop!

-- Custom i-Q - for the same price as other smartphones, i-mate provides extensive value-add for IT administrators, SIs, VARs and consumers. i-mate's Custom i-Q software makes it easy to configure Ultimate devices using a straightforward Web interface, which simplifies device provisioning -- configure global policies, push down software applications to devices in the field, and much more.

-- Superior Out-of-the-Box Experience - i-mate's Custom i-Q software takes the struggle out of getting customers up and running quickly on new devices, providing an out-of-the box experience that is unmatched in the industry. Power on your Ultimate, type in your customization credentials, and i-mate downloads the information over-the-air (OTA) and you're all set.

-- Secure i-Q - i-mate's device management software puts control back into the enterprise administrator's hands, offering the ability to "wipe" devices in the field in real-time, enhancing security and safeguarding data. i-mate's device security is unrivaled in the global wireless industry.

-- Support i-Q - i-mate's premium, worldwide 24/7 support with live chat and local service centers worldwide.

-- Flexibility and Freedom - i-mate devices are being sold "unlocked," allowing users to pick the carrier of their choice.

Availability and Pricing

The Ultimate 6150 and 8150 are available immediately directly from i-mate at www.imate.com, and through authorized resellers nationwide. The Ultimate 8502 and 9502 are currently available in Canada only. For current pricing and accessories for the entire Ultimate product line, please visit www.imate.com.

About i-mate

i-mate(TM) (AIM: IMTE), founded in 2001, is one of the world's leading experts in the design, development and customization of Microsoft(R) Windows Mobile(R) powered mobile devices. The innovative designs and high end specifications, combined with value added solutions and world class support have helped i-mate(TM) secure market-leading positions in several territories, with product distribution across the Middle East, USA, Australasia, Africa and many parts of Europe.

With over 25 individual Windows Mobile(R) based global product launches to date, i-mate(TM) has grown rapidly to become a leader in mobile device innovation, crystallized by the development of their own exclusively designed product range set to redefine the Windows Mobile(R) category, the new i-mate(TM) Ultimate series. For additional information, visit www.imate.com.

Media Contact Erik Moser Ruder Finn mosere@ruderfinn.com 312.329.3908

2008-06-03 10:00:53 0376113 MARKETWIRE