Whole Foods Market(R) to Carry Save Your World(TM) All Natural Organic Personal Care Products

PORTLAND, OR -- (MARKET WIRE) -- 06/04/08 -- Save Your World(TM) (http://www.saveyourworld.com) announced today that Whole Foods Market (NASDAQ: WFMI), the world's leading natural and organic foods supermarket, has approved Save Your Skin(TM) exfoliating soaps, shower gels, and body lotions and Save Your Hair(TM) shampoo and conditioner with organic Yerba Mate and organic Aloe Vera for sale in its Rocky Mountain Region stores. Last month, Save Your World(TM) brand body lotion received the Whole Foods Market Premium Body Care Standard Seal of Approval and launched nationwide.

"The unique ingredients in Save Your Skin(TM), Save Your Hair(TM) and Save Your World(TM) products, along with their unique rainforest preservation perspective, greatly complement the interests of the discerning Whole Foods Market customer," says Daniel Chapman, Whole Body coordinator, Rocky Mountain Region. "A company that shares our values, like Save Your World(TM), fits in perfectly in the Whole Foods Market culture."

Save Your Skin(TM), Save Your Hair(TM) and Save Your World(TM) premium-quality brands are rich in antioxidants, vitamins, and minerals and are handcrafted, paraben-free, and pH-balanced. Rich in vitamins A, C, E, B1, B2, B complex, carotene, riboflavin, pantothenic acid, biotin, and vitamin C complex, products also contain fifteen different amino acids.

"Save Your World(TM) is committed to protecting our world's natural resources," says Scott Cecil, president of Save Your World. "We believe that people can live in harmony with nature. A portion of the proceeds from every product sold goes toward saving a South American rainforest. Our company's pledge is: 'Every Product Sold Saves One Acre of Rainforest for One Year' and we are proud to bear the Whole Foods Market Premium Body Care Standard Seal of Approval on our body lotion."

Through an innovative leasing program that is the first of its kind globally, Save Your World is helping to preserve 200,000 acres of Guyana rainforest for 30 years from logging and other destructive development -- a conservation concession rather than a timber concession. Through contributions and product sales, Save Your World helps pay the annual lease fees required to maintain the agreement with the Guyana Forestry Commission. This South American rainforest project is on the oldest geological shield in the world, and is one of the richest areas of plant and animal biodiversity in the world.

For additional details about Save Your World(TM), Save Your Skin(TM), Save Your Hair(TM), Save Your Body(TM) and Save Your Rainforest(TM), visit http://www.saveyourworld.com.

About Save Your World(TM)

Founded in 2006, Save Your World(TM) is a green company made up of family and friends who share a passion for preserving the world's natural resources. Save Your World(TM), under the brands Save Your Skin(TM), Save Your Hair(TM), and Save Your Body(TM) introduced the first pure organic yerba mate-infused, all-natural personal care product line in the U.S., with the mission to Save Your Rainforest(TM) through the product pledge "One Product = One Acre of Rainforest Saved for One Year(TM)." Products are available in a complete line of pure organic yerba mate and pure organic aloe vera-infused natural shampoos, conditioners, body lotions, shower gels, body wash and exfoliating soaps with glycerin. Save Your World(TM) is an approved member of Co-op America's Green Business Network(TM) and is a proud sponsor of Walking the Amazon.

Save Your World(TM) goes to great lengths to ensure that its natural products are made in an environmentally sensitive manner and pledges:

-- fair trade practices will always be our policy -- no animal by-products will ever be used -- we will not test our products on animals -- raw materials will be biodegradable -- packaging will be made of recycled or recyclable materials

Contact: Donna Morrison VP Corporate Communications Save Your World(TM) 862-576-0191 www.saveyourworld.com

2008-06-04 05:11:09 0376869 MARKETWIRE